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Last Updated: October 23, 2025
1. Introduction
Sova Game Studio ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you play our mobile game Sova Blocks ("the Game"). Please read this privacy policy carefully.
By playing Sova Blocks, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
2.1 Automatically Collected Information
When you play the Game, we may automatically collect the following information:
- Device Information: Device model, operating system version, unique device identifiers, mobile network information
- Game Data: Game scores, level progress, gameplay duration, game mode preferences (Classic, Rush, Adventure)
- Technical Information: IP address, internet connection type, application crash reports, performance metrics
- Usage Analytics: Which features are used, in-game interactions, session duration, frequency of play
- Advertising ID: Google Advertising ID (GAID) on Android or Identifier for Advertisers (IDFA) on iOS for personalized advertising
2.2 User-Provided Information
You may voluntarily provide information when:
- Creating a Username: For the leaderboard (1-20 characters, anonymous display name)
- Contacting Support: Email address if you contact us for help
- Reporting Bugs: Additional information you choose to provide
2.3 Leaderboard Data (Rush Mode)
When you participate in the daily Rush Mode leaderboard, the following data is collected and stored in Firebase Firestore:
- Username: The display name you choose (1-20 characters)
- Game Score: Your highest Rush Mode score
- Anonymous User ID: A unique identifier created by Firebase (not personally identifiable)
- Device Identifier: To prevent duplicate submissions and ensure fair play
- Timestamp: Date and time when the score was recorded
Important: Leaderboard scores are stored for a maximum of 24 hours and are automatically deleted. All leaderboard data is publicly visible to other players in the game.
3. How We Use Your Information
We use the collected information for the following purposes:
- Game Functionality: To provide core game features including leaderboards, score tracking, and level progression
- Personalization: To customize your gaming experience and display your username on leaderboards
- Analytics: To understand how players use the game and improve gameplay
- Advertising: To display relevant advertisements through Google AdMob
- Technical Support: To diagnose and fix technical issues
- Legal Compliance: To comply with applicable laws and regulations
- Fraud Prevention: To detect and prevent cheating in leaderboards
4. Third-Party Services
4.1 Google AdMob
Our game displays advertisements through Google AdMob. AdMob may collect the following information:
- Advertising ID: To personalize ads (GAID on Android, IDFA on iOS)
- Device Information: To measure ad performance
- Location Information: For geographical targeting (if permitted)
- Ad Interaction Data: Which ads you view or click
Google AdMob Privacy Policy: https://policies.google.com/privacy
4.2 Firebase Services (Google)
Our game uses Google Firebase platform to provide the following services:
- Firebase Firestore: Stores leaderboard scores for Rush Mode. Data is retained for 24 hours and automatically deleted.
- Firebase Authentication: Provides anonymous user authentication so you can participate in leaderboards without creating an account.
- Firebase Analytics: Collects game usage statistics to help us improve the game.
- Firebase Installations: Manages app installations for Firebase services.
Firebase Privacy Policy: https://firebase.google.com/support/privacy
Anonymous Authentication: Firebase creates an anonymous user ID for you automatically. This ID is not linked to any personal information and allows you to use leaderboard features without registration.
4.3 Google Play Services & App Store
On Android devices, we use Google Play Services for various functionalities including:
- In-app purchases (Google Play Billing)
- App updates and security
- Cloud messaging (if applicable)
On iOS devices, we use Apple services for similar functionalities.
Google Play Services Privacy: https://policies.google.com/privacy
Apple Privacy Policy: https://www.apple.com/privacy/
4.4 Unity Technologies
Our game is built using Unity game engine. Unity may collect certain technical data for analytics and crash reporting purposes.
Unity Privacy Policy: https://unity3d.com/legal/privacy-policy
5. In-App Purchases
Sova Blocks offers optional in-app purchases including:
- Coin Packages: Purchase in-game currency for various amounts
- Remove Ads: One-time purchase to remove advertisements permanently
All purchase transactions are processed through Google Play Store (Android) or Apple App Store (iOS). We do not collect, process, or store any payment information, credit card details, or billing addresses. All payment data is handled securely by Google or Apple according to their respective privacy policies.
Purchase history and receipts are managed by the app store and are subject to their privacy policies.
6. Advertising & Personalization
6.1 Personalized Advertising
We may display personalized advertisements based on your interests using Google AdMob. You can opt-out of personalized advertising:
- Android: Settings → Google → Ads → Opt out of Ads Personalization
- iOS: Settings → Privacy → Apple Advertising → Limit Ad Tracking
6.2 GDPR Consent (European Users)
For users in the European Economic Area (EEA) and UK, we request your consent before displaying personalized ads through a consent dialog when you first open the game. You can change your consent preferences at any time through the game settings.
7. Data Storage & Retention
We store your information for the following periods:
- Leaderboard Scores: 24 hours (stored in Firebase Firestore, automatically deleted after 24 hours)
- Game Progress Data: Stored locally on your device until the app is uninstalled
- Anonymous User ID: Stored in Firebase until the app is uninstalled or you clear app data
- Analytics Data: Retained for 26 months in Google Analytics
- Purchase Records: Managed by Google Play or Apple App Store (we do not store purchase data)
- Support Requests: Email records retained for 3 years
Automatic Data Deletion: Rush Mode leaderboard scores are automatically deleted after 24 hours using Firebase Time-to-Live (TTL) policy. You do not need to request deletion for leaderboard data.
8. Data Security
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption in Transit: All data transmitted between your device and our servers uses HTTPS/SSL encryption
- Secure Server Infrastructure: Firebase and Google Cloud Platform security measures
- Anonymous Authentication: No passwords or personal credentials required
- Limited Data Collection: We collect only the minimum necessary data
- Access Controls: Strict access controls to prevent unauthorized access
- Regular Security Updates: We keep our systems up-to-date with security patches
9. Your Rights
9.1 General Rights (All Users)
You have the following rights regarding your personal data:
- Access: Request a copy of your personal data
- Correction: Request correction of inaccurate data
- Deletion: Request deletion of your data
- Opt-Out: Opt-out of personalized advertising
- Data Portability: Request your data in a structured format
9.2 GDPR Rights (European Users)
If you are located in the European Economic Area (EEA) or United Kingdom, you have additional rights under the General Data Protection Regulation (GDPR):
- Right to Consent: Withdraw your consent to data processing at any time
- Right to Access: Obtain confirmation of whether we process your data and access to that data
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure (Right to be Forgotten): Request deletion of your personal data
- Right to Data Portability: Receive your data in a commonly used, machine-readable format
- Right to Object: Object to certain types of data processing
- Right to Restriction: Request restriction of processing in certain circumstances
- Right to Lodge a Complaint: File a complaint with your local data protection authority
To exercise any of these rights, please contact us at info@sovagamestudio.com. We will respond to your request within 30 days.
9.3 CCPA Rights (California Users)
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA):
- Right to Know: What personal information we collect and how it's used
- Right to Delete: Request deletion of your personal information
- Right to Opt-Out: Opt-out of the "sale" of personal information (we do not sell personal information)
- Right to Non-Discrimination: Not be discriminated against for exercising your rights
10. Children's Privacy
Sova Blocks does not knowingly collect personal information from children under 13 years of age. The game is designed for general audiences and does not target children specifically.
If we discover that we have collected personal information from a child under 13 without parental consent, we will delete that information immediately. If you believe we have collected information from a child under 13, please contact us at info@sovagamestudio.com.
Parental Notice: Parents can review and request deletion of their children's personal information by contacting us. We encourage parents to monitor their children's online activities.
11. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence, including the United States, where our service providers (Google Firebase, Google AdMob) operate servers.
These countries may have different data protection laws than your country. However, we ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable law.
12. Cookies and Similar Technologies
We use the following technologies to enhance your gaming experience:
- Local Storage (PlayerPrefs): Stores game settings, progress, and preferences locally on your device
- Analytics Cookies: Used by Google Analytics and Firebase Analytics to track game usage
- Advertising Identifiers: Used by AdMob for ad personalization
These technologies do not store sensitive personal information such as passwords or payment details.
13. Data Sharing and Disclosure
We do not sell your personal information to third parties. We may share your information with:
13.1 Service Providers
- Google Firebase: For leaderboard functionality, authentication, and analytics
- Google AdMob: For displaying advertisements
- Unity Technologies: For game engine analytics and crash reporting
13.2 Legal Requirements
We may disclose your information if required by law or in response to:
- Legal processes (subpoenas, court orders)
- Government requests
- Protection of our rights and safety
- Investigation of fraud or security issues
13.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
14. Your Choices and Controls
14.1 Opt-Out of Personalized Ads
You can opt-out of personalized advertising:
- In-Game: Settings → Privacy → Opt-out of Personalized Ads
- Android Device: Settings → Google → Ads → Opt out of Ads Personalization
- iOS Device: Settings → Privacy → Apple Advertising → Limit Ad Tracking
14.2 Delete Your Data
To delete your data:
- Local Game Data: Uninstall the app from your device
- Leaderboard Data: Automatically deleted after 24 hours (no action required)
- All Data: Contact us at info@sovagamestudio.com to request complete data deletion
14.3 Change Your Username
You can change your leaderboard username at any time through the game's Main Menu by tapping on your current username.
15. Security Measures
We implement industry-standard security measures including:
- HTTPS/SSL encryption for all data transmission
- Firebase Security Rules to prevent unauthorized access
- Anonymous authentication (no password required)
- Score validation to prevent cheating
- Automatic data deletion (24-hour leaderboard cleanup)
- Limited data retention policies
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make significant changes, we will notify you by:
- Displaying an in-game notification
- Updating the "Last Updated" date at the top of this policy
- Posting a notice on our website
Your continued use of the Game after such modifications constitutes your acknowledgment and acceptance of the modified Privacy Policy.
17. Legal Compliance
This Privacy Policy complies with:
- GDPR: General Data Protection Regulation (European Union)
- CCPA: California Consumer Privacy Act (California, USA)
- KVKK: Turkish Personal Data Protection Law (Turkey)
- COPPA: Children's Online Privacy Protection Act (USA)
- Google Play Developer Policies
- Apple App Store Review Guidelines
19. Game-Specific Data Collection Summary
What data Sova Blocks collects:
- ✅ Username (optional, for leaderboard display)
- ✅ Game scores (Rush Mode, Classic Mode, Adventure Mode)
- ✅ Device model and OS version
- ✅ Anonymous user ID (Firebase)
- ✅ Advertising ID (for personalized ads)
- ✅ Game usage analytics
What data Sova Blocks does NOT collect:
- ❌ Email addresses (unless you contact support)
- ❌ Phone numbers
- ❌ Real names
- ❌ Physical addresses
- ❌ Payment information
- ❌ Passwords (anonymous authentication)
- ❌ Precise GPS location
20. Data Protection Officer
For privacy-related inquiries or to exercise your data protection rights, you may contact our Data Protection Officer:
Email: privacy@sovagamestudio.com